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APIs & Partnership Ecosystem. Another challenge for banks.

Author The CraftPosted on April 13, 2018April 13, 2018Categories Account Based Strategy, Strategic DifferentiationTags ABM, API, banking, financial services, Partnership Ecosystem, partnership strategy, PSD2

As Open Banking takes a greater hold of the Financial Services marketplace, large financial institutions are having to increasingly adopt new technology and innovate. APIs (Application Programming Interface) allow banks to connect with other digitally enabled organisations.

Large financial institutions are now improving the services and products they can deliver by using APIs to grow their Partnership Ecosystems, by connecting with other digitally enabled businesses, including FinTechs, to provide new and exciting products and services for their customers. By improving their digital portfolios, they are able to meet the customers needs and demands quicker and more consistently.

In this instance, clearly the route to take is to build the story around the partnership ecosystem of the organization and its systems and technology capabilities to spot and highlight any gaps which your technology will be able to fill.

For more insight on how to think like a bank, please download our latest insight report ‘Thinking like a global Financial Institution – for innovative tech providers’

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